tagDiv

We are thrilled to announce that Clutch has designated tagDiv as the top B2B company in Romania and leader for Eastern European countries in web development and web design services for 2020. What does it mean? It means that all the feedback our customers provided on the American review platform consolidates tagDiv Web development as a trustworthy B2B partner for international companies. Furthermore, Clutch has released the Top-Performing B2B Companies in the Web Development Space for 2021 and tagDiv is one of the leading WordPress firms worldwide in early 2021.

At the end of 2019, we’ve decided to expand tagDiv business lines to provide on-demand web development and web design services for website owners around the world. To help us cross the bridge faster, we needed to make sure that companies searching for the services we can provide can find us. Clutch is a partner that supports our efforts.

What is Clutch.co?

You know what the Yellow Pages refer to? If you do not know, then it’s time to acknowledge: it’s the old telephone book people used to have in their houses. Yeah, in that time when mobile phone numbers were not available at a one-tap Google search result. So, just like the old Yellow Pages book, Clutch is a huge directory that contains information about the best business companies around the world, from several industries including advertising, marketing, SEO, mobile app development, web & software development, web design, and IT services & solutions.

Clutch is a verified review platform based in Washington, DC. Their team conducts independent research into the past customers of B2B service providers. This direct feedback ensures that all of their ratings and rankings are fair and transparent. This makes Clutch a reliable source where people post real reviews regarding their collaboration with different agencies.

Their feedback is valuable for both the company and other visitors seeking a software company to start a partnership. People search for testimonials that prove others’ experiences with these companies.

tagDiv is a top B2B company in Romania

Every year, Clutch announces their Leader Awards, the highest-ranking companies, according to geographic location and service line based on customers’ feedback. In August 2020, in less than a year from the moment we’ve created our profile, tagDiv was named a leader on Clutch reports on the top B2B companies in Bulgaria, Romania, and Serbia.

With over 49,000 companies worldwide featured on the platform, tagDiv is honored to have been selected from such a large pool of firms as a top web development company.

Clutch reviewers have directly contacted many of our clients about the services tagDiv delivered to find out details about the project management style, collaboration outcomes, and other relevant information. These reviews are thorough and offer insights that provide a genuine perspective on how a partnership with our company can lead to transformative results.

We are grateful to our customers, especially those who took the time to leave us a Clutch review! Here’s what they had to say about working with us

The tagDiv team were always respectful and didn’t give up even though I sometimes had a hard time describing what I wanted.

Owner, Web Development Company

The new site is now streamlined and eye-catching, meeting the goals and expectations of the internal team. tagDiv provides quality results through a collaborative and timely manner. The team is hard-working and creative.

Director, Marketing & Advertising Startup Company

The team is skilled and they accomplished all of our needs.

Editor, Online Media Publication

We are impressed with the team’s quick turnaround, professionalism and cost-effectiveness.

Owner, Online Magazine

Read our reviews on Clutch to learn more about us or submit a request to start your next project today!

Let’s celebrate the Newpaper Theme 7 Years Anniversary! Today is about great achievements, hard work, challenges, and emotions. The Newspaper WordPress Theme now powers more than 100K customers all over the world. We are proud to show you some of their creations in our Showcase page, portfolio projects, mention them on our site, social media, or ThemeForest Newspaper page.

100K is more than a number!

This is a memorable moment for the tagDiv team, and we want to show you how thankful we are for receiving your support and encouragement during this journey. We couldn’t have achieved this without you! We consider you as part of our team, and your feedback pushed our creative minds to find new functionalities and simplify the way a website is designed.

7 years ago, when the Newspaper theme got released on Themeforest (on September 4th, 2013) there were only two people in our team. With the growing interest for the news WordPress templates, new members joined the our team. Today, we are a team of 21 web developers, web designers, digital marketing strategists, brand, and project experts working closely together to deliver professional solutions.

There are countless stunning WordPress websites designed with the Newspaper WordPress Theme. Different, unique, glamorous, styled, bold, popular, branded. Moreover, behind every website, there’s a team that maintains it technically and visually. Any website has its authenticity, original content, and social communities. So, Newspaper is more than a popular news theme! Newspaper is your site’s home, a comfortable and intuitive place for anyone to discover and enjoy. 

Newspaper is the Best Selling News WordPress Theme from All Times

Reaching a theme milestone like this has not been easy. For us, the core motivation is to create a great customer experience and deliver the benefit of having every tool within your grasp. When we craft a new functionality, we always focus on its purpose. ’How would it help customers reach their goals easier and faster’? is the first question we ask.

This Newspaper theme milestone is like achieving your first New Year’s resolution, a celebration for us, and each and every customer that made this journey with us. We all had our part in creating this amazing news theme you love tweaking on your WordPress website.

Now we are celebrating the efforts behind the tens of thousands of hours you invested in countless conversations you had with the tagDiv team sharing your suggestions and struggles with us, asking for solutions to build your website faster, easier, to grow your business. We celebrate the amazing community from tagDiv Forums where users are so dedicated that they provide solutions for other customers, and the devs and designers all over the world. We salute you! Thank you for your contribution to improve the theme. We are greatful!

Development. Perseverance. Evolution.

Founded by two friends, Marius (web designer) and Radu (web developer), the tagDiv team started the WordPress journey in a spare room in the house of Radu’ s parents. Working on the WordPress theme project after their jobs, the most important issue to solve back then was finding a market fit for the product. They took a year of actual testing of different WordPress themes and systems to understand exactly how things work in the marketplace. Once they decided to go for the news industry and provide a theme that solved the issues for the online publishers, Envato Themeforest was the right market. The Newspaper Theme got launched a year later.

Let’s take a trip down to the memory lane, and see how the Newspaper theme changed over time. You can discover all features detailed on the Newspaper theme changelog page.

The Thanks Go To…

As with any celebration, it’s important to thank everyone for their support, implementation, and implication. We haven’t prepared any long speeches, but we believe that a big Thanks! to anyone who helped us make a difference in the WordPress news industry is appropriate.

The tagDiv Team

We’ve faced challenges, had dozens of brainstorming sessions, conferences, and long coffee-driven discussions. We grew together, we met up outside of the office and through the years, we became a family. Together, we have achieved something amazing: we’ve reached this great Newspaper theme milestone! You are truly creative when working as a whole, and you’re enthusiastic while experimenting and finding new solutions. Team rules!

When you’re surrounded by people who believe in you, the workload,and effort seem easier to tackle, says Marius, co-founder tagDiv

Envato Team

We chose Envato ThemeForest market to be the exclusive place to sell the Newspaper WordPress theme. ThemeForest was released by Envato in 2008, and it was on the rise when we were looking for a trustworthy marketplace to launch Newspaper back in 2013.

So, here we are, in 2020, and we are more than happy to continue our collaboration with the Envato team. This partnership is based on trust, respect, and communication. ThemeForest is a reliable source to buy yourself a safe product and give credit to the author’s hard work. Thank you, Envato team for being part of our greatest Newspaper Theme milestone ever!

Social Media Communities

We know that a social media presence is your fast way to talk to us. That’s why you can reach out to us at any time. We mostly answer pre-sale questions on our social media accounts, as for getting theme support you can always drop an email or use the forum.

If you haven’t followed us yet, you can find tagDiv on Facebook, Twitter, YouTube, Instagram, Pinterest, and Linkedin. We’re delighted to keep in touch with you and see how much you support our work.

Industry Critics, Online Publications & WordPress Bloggers

There are various publications online, related to WordPress, software, or technology out there. You can check out many business magazines that have published Newspaper theme reviews, tagDiv blog posts, or included our WordPress template into related collections. Moreover, the Newspaper theme is appreciated by popular web design authorities such as Awwwards, CSSDesignAwards, CSS Winner, Shoutmeloud, aThemes, Colorlib, Templatic, and many more. There are so many real stories about Newspaper & tagDiv published on your websites, and they all contributed in our customer’s decision-making process. We would like to thank you for believing in our product and for your honest, expressive thoughts!

Together We Are Changing the World

Paulo Coelho nicely wrote that “everybody has a creative potential and from the moment you can express this creative potential, you can start changing the world.” Our company’s performance is definitely a business milestone we want to share with our amazing customers. Let’s celebrate tagDiv’s achievement together! We’ve prepared a discount for you to use it if you need a custom web development & web design solution. Submit your new request and include the milestone20TD code within the description, and you’ll get 20% off the project! Thank you for taking this amazing journey with us! We’ll keep inspiring you so you can develop and achieve your projects and goals with ease.

Are you taking a step towards a brighter future and a better 2020? So are we! Let’s tackle the rest of the year with a positive design project. A color as enlightening and joyful as yellow is the perfect way to start your journey. Let’s dive right in by exploring some of its meanings and associations.

Yellow’s Color Meanings

One of the first cave drawings used yellow paste. Since then, yellow has been incorporated into art in various ways and to describe multiple things. Paintings from Medieval and Renaissance times used yellow to portray outsiders. However, that’s not the only association it has had. Artists like Vincent Van Gogh used yellow to convey light and vibrancy. 

During the Age of Enlightenment, bright yellow was seen as light shining down on the people’s minds and bringing about a new age of prosperity, of science. So what does this color mean exactly? Yellow is often associated with joy, caution, energy, optimism, intellect, and loyalty. But let’s explore this further:

• Orange yellows are sophisticate and powerful. 
• For a somber and traditional look, brown yellows are perfect.
• Refresh anything with green yellows bursting with stylishness.
• Pale yellows are spring-like and pure. 

Color Schemes for Yellow

Knowing the basics of color theory, you might be able to guess some colors that pair well with yellow. According to the Color Wheel, here are some of yellow’s color combinations:

• Monochromatic yellow palettes use the different shades of yellow to bring consistency across the entire design. Use dark, bright, and pale hues to create contrast. 
• Analogous color schemes involving yellow rely on its neighbors: orange and green. It’s a fresh and bold way to make a statement. 
• Purple is the color complementary to yellow. With this combination, anything can be striking and exceptionally beautiful.
• Split complementary relies on a triangle being drawn across the color wheel, its edges indicating this surprising, yet very alluring color combination: yellow, cyan, and red. 
• Last but not least, a triadic color palette involving yellow should contain blue and pink.

Knowing what colors go well together can be detrimental to any design project, so choose your color palette wisely. 

Design with Yellow

Whether you’re working in a vector-program, painting digitally or traditionally, designing a website – integrating a vibrant and energetic color as yellow should be straightforward. Create the perfect color palette that suits any motif or design idea using Adobe CC. It helps you make triadic, complementary, analogous, and even monochromatic schemes. For more inspiration, there’s also a section to explore other schemes.

Yellow can be the accent color of the piece you’re creating or the one which frames your composition and brings it to life, working from behind the scenes to ensure your project shines. How do you do that if you’re designing a website? With a theme that lets you edit everything on the front-end, such as Newspaper Theme, you can easily change colors for columns, backgrounds, buttons, and text. 

Just click on any element on the page, go to its Style settings, and choose your preferred hues. Create contrast between the text and its background to make sure it is highly visible and legible for your readers. If you’re stuck in a rut, look to your favorite websites for inspiration: how did they incorporate colors in their design? Where did they use it, and how can you do it yourself? Once you have an idea, get creative, find what works best for your vision. 

Conclusions

Adapting is the basis of any creative endeavor. Any project undertaken shall be successful if you allow experimentation. When designing with the color yellow, keep in mind its meanings and how they can affect your general audience. What is the core message of the project, and how to convey it? Moreover, what is the driving force behind it? Use those answers to conclude what type of yellow you want to use and what color combination makes the best decision. 

If your website uses yellow throughout its design, show us its design in the comment box below. 😀

In version 10.3.6 of the Newspaper WordPress theme, we’ve added five new PRO demos you can one-click install on your website. This year is challenging for everyone, and the majority of us don’t even have the chance to go for a relaxing get-away in exotic places. But even if most of us won’t get to see the mountains, nor the sea, we can try to make it through together by bringing the beauty and relaxation through these 5 spectacular new PRO demos. 

In terms of beauty, functionality, and high loading speed, the Newspaper theme is the best choice. Furthermore, if you need some extra solutions that require professional web development & web design assistance, here at tagDiv, you’re all covered. 

We know trends come and go. That’s why we revived some of our old full demo designs, the ones you loved having installed on your website. By recreating old demos as new PRO demos, we made them lightweight and faster, without unnecessary elements. Moreover, they have a cool summer vibe and fresh out-of-the-box elements you can mix & match on the frontend of your site using tagDiv Composer page builder & tagDiv Cloud Library. Let’s see each new PRO demo characteristics so you can easily choose your new favorite design.

Lifestyle PRO 

As the name suggests, Lifestyle PRO encompasses interests, behaviors, hobbies, and distinct opinions on health, politics, religion, values, or world view. This demo is built specifically for those who want to share their way of living with others, and also for those who embrace consumption behavior. For example, the majority of us follow celebrities or popular people on social media. They are all influencers that combine personal and psychological factors with social ones, and have a different lifestyle than ordinary people. We follow their activity to learn something new.

So, we’ve designed a new PRO demo, unique, by using bright colors and a lot of white space to give you the best playground for a Lifestyle website. Whether you have a personal blog or a magazine site, this demo has predefined spots for ads, clean photo areas, and is social network friendly. The beautiful chosen post template comes with the infinite scrolling effect enabled, so your readers can stay longer and enjoy the lovely content. Furthermore, to create this unique demo design, our web designers used alternation and asymmetry as the overall key factors. 

Magazine PRO

News Magazine PRO demo is an actual remake of the old Magazine demo. You’ll notice the difference! This demo design is easier to edit, which makes designing your new magazine website on the frontend a piece of cake. With round and rectangular shapes, bold and thin typography, the Magazine PRO demo shows you the latest articles, creation date, and author name strategically. The homepage is showcasing distinct information and interesting content by alternating image boxes with text, hover colors, and an overall mysterious vibe. 

Structured by a Big Grid Flex with thicker white borders between images, social network area, ad spots, different post categories, big titles, text excerpts, embedded video playlist, the Magazine PRO is every blogger’s dream. It has a compact design, a fine background texture, and essential features like news ticker, weather shortcode, as well as infinite scrolling enabled on articles. 

Retro Blog PRO

When thinking about vintage culture, we are actually referring to those retro aspects that describe past trends, lifestyles, art forms, old music, attitudes, fashion items. The Retro Blog PRO is a demo inspired by retro gaming that meets arcade colors and lights. There’s a contrast between cyan and pink shades, as well as custom-made shapes and icons to highlight the importance of retro in modern life. For example, the animated hamburger menu that smoothly slides from left side, and the usage of the elegant and geometric Josefin Sans Font family gives you the complete vintage feeling.

When you first see this demo design, you’ll fall in love with the details. You’ll want to go and unpack things from your childhood that used to make you happy and keep you occupied. The Retro Blog PRO demo design makes you want to be a child again and share your best game tips with everyone. With this demo, you can build an amazing tech, video game, game news, or entertainment website.  

Scuba PRO

Scuba PRO is just an amazing demo that will immediately take you on a journey under the sea. The high-definition video background for header is a great way to catch your visitor’s eyes right from the start. Navigation buttons on the mega menu are also a neat addition to the functionality of the beautiful Scuba PRO demo.

Designed with a blue monochromatic color scheme, and transparent modules placed on row backgrounds, Scuba PRO is a fresh, calming, and vibrant demo design. With a one-of-a-kind footer, organized in four columns, these are the necessary elements to give your readers everything they’re looking for. There’s a minimal-looking subscription box as well as quick links to the main categories, and social media icons, all shown in the bottom area of the demo design.

Mintyside PRO

Inspired by the mint symbol of generosity and wisdom, the Mintyside PRO is an explosion of visual elements that serve as the perfect place to show your writing skills. The stylish logo includes a mint leaf, that’s well-balanced with the typography.

Modern fonts, pastel colors, and a grey background throughout the entire website make Mintyside PRO a delight. It is a unique demo design, based on a three-column layout. Moreover, wide elements are organized by combining Flex Blocks with two-column excerpts to give you plenty of space to use your content. 

Conclusion

In case you’re wondering how our web designers craft new demos or redesign old ones, you must know the secret: there’s a lot of research done. To keep up the high standards, we use modern typography, popular colors of the year, fresh forms and graphics, as well as the news industry specific: built-in ad spots that are entirely customizable. The new PRO demos of the Newspaper template are, as always, included with the theme’s package, and easy to install. They’re fast, gorgeous, and customizable from top to bottom. What’s your favorite new PRO demo? Let us know below in comments  ? 

Have you just created an online business from scratch, or you already have one, but results are not coming as expected? Have you created a buyer persona yet? Read the whole article to understand why it’s necessary to have a customer persona profile and learn how you can shape it for your business. Today, we’ll analyze components of inbound marketing so that you can create awareness among your customers through different channels, by using great content. Furthermore, we’ll tell you a word about outbound marketing.

What is an Inbound Marketing Campaign?

An Inbound Marketing Campaign is a set of good content-driven practices with the aim of reaching new and successful business leads. Inbound marketing approaches are not traditional ones. If you’re used to the old, offline marketing methods, it’s time to hear about inbound marketing campaigns. Whether we’re talking about live chat/bots, meeting schedulers, surveys, typeforms, or any other ways of requesting feedback, the potential buyer has the possibility of asking pre-sale product questions. Not all inbound marketing approaches involve AI technologies. People still love to and appreciate talking to a real person. This is an everlasting thing. 

What Outbound Marketing refers to?

Outbound Marketing or interruption marketing means to promote an item through continued advertising, publicity, public relations, and sales. Most companies also use outbound marketing campaigns to find possible clients with help from billboards, pop-ups, banner ads, telemarketing, cold calling, TV, radio ads, and so on. By opting for an outbound marketing campaign, the chances to get rejected are high. Furthermore, potential customers get annoyed by spammy content, tons of emails, or phone calls between their working hours. According to Hubspot’s article on inbound vs. outbound marketing, “Your average human today is inundated with over 2000 outbound marketing interruptions per day and is figuring out more and more creative ways to block them out, including caller ID, spam filtering, TiVo, and Sirius satellite radio.” 

So, inbound marketing is a new concept that focuses on quality content across different platforms, while outbound marketing refers to paid advertising on various channels. Whatever you prefer inbound marketing or outbound marketing, it’s best to combine both methods to bring new leads and get the most of your marketing efforts.

What are the KPIs?

To know if your marketing effort is successful or not, you have to measure results. Define your KPIs (Key Performance Indicators) for the inbound campaigns. You may be interested in tracking Sales Growth, Leads, Lifetime Value of a Customer, Cost of Customer Acquisition, Website Traffic to Website Lead Ratio or any other KPI that is valuable for your business.

Wondering how to measure them? Google Analytics, Marketo, Hubspot, and more free or premium tools are available today at one click away. If the results are not satisfactory, you’ll have to rethink your inbound strategies. 

What’s a Buyer Persona?

It’s a fictive and the main character in your online business story. Is the person who will buy your products. An effective business is based on real facts. We know you’re excited about starting or running a new business, but you have to keep an eye on details, to support all your marketing efforts. Who are you selling to? Where is he or she from? What’s hers or his age? What are they interested in? 

The importance of defining a customer persona profile is the core key to your business. Without knowing who you address, you get scrambled results, and you invest money without having benefits. Depending on the industry, you can have one, two, three, or more buyer persona profiles.

How to Build a Customer Persona Profile

It’s time to give a deeper understanding of your customers’ needs. Take a pen. And paper. Or maybe you like to brainstorm and draw on a board? Whichever the way, just roll up your sleeves and answer these questions:

1. Start with your industry. Is it fashion, make-up, software, food & drinks? 
2. Which are the buyer persona’s demographics, goals/challenges, personal background?
3. What are your customer’s problems? Why would he need your product?
4. How can your product respond to the customer’s needs?
5. Which are your solutions for customer’s needs?
6. Benefits of your items that can solve their challenges?

If you want to learn more about your prospects, you can use data-driven research, interviews, and surveys. If you want an already-made template, you can subscribe to our newsletter and download the buyer persona template we specially made for you. After you establish who your buyer is, you can focus on the right marketing strategies and messages.

Data analysis based on the most popular online tools

Even if your buyer persona is a fictive character, you can build the Jane Doe with real accumulated data. You have to get the big behavior picture of your customer, and you have to use various channels of data to analyze insights, attitudes, motivations, behavior. You’ll gather and store data about existing customers based on age, location, interest, and time spent on a page, the bounce rate, and other details. Below, there’s a list of the most popular data analysis tools to use in your digital journey:

Data Analysis

1. Google Analytics is a full Google Marketing Platform solution that combines analytics intelligence, detailed acquisition, advertising, behavior, conversion reporting, and helps you understand how visitors use your websites and products. For example, if you want to know more, you can follow our Google Analytics Guide on how to track the traffic on your WordPress website.

2. Google Search Console is the one option to go for when you want to measure your website search’s traffic in terms of performance, fixing issues, or optimize your content with search analytics help.

3. Crazyegg is an online software that allows you to use visual reporting to better figure out where your audience comes from, where they’re navigating through your site. To improve your UX practices, use A/B Testing on your pages.

4. MixPanel is a product analytics platform that can help you analyze how visitors use your site from different devices and how they convert. Moreover, it comes with data science integrations, behavioral analytics, messaging & testing, as well as data governance or user analytics infrastructure.

Content and Behavior

5. BuzzSumo is a content marketing tool that helps you discover high-performing content, research data, identify influencers, and monitor comments.

6. SemRush is an advanced SEO software to track, manage, and monitor your site’s visibility and to get the most out of your content marketing strategies. In addition, it includes options to analyze your site’s content, advertise, backlink, and it integrates with the Google marketing tools.

7. KissMetrics is an advanced behavioral web analytics software for any Saas or eCommerce business.

8. Moz PRO helps you understand visitors based on keyword explorer capabilities, rank tracking, website audit and crawling, page optimization, and backlinking opportunities.

9. Hotjar is a popular visual tool that shows you specific results based on heatmaps, recordings, funnels, surveys, forms, and behavioral polls.

Optimization 

10. Optimizely is an optimization software that gives conversion, adoption, engagement & retention solutions for marketing, product, engineering, data, retail, travel, high tech, finance, or media businesses.

11. Cyfe is a real-time data dashboard that monitors your business across various channels and allows you to easily use pre-built widgets and templates to keep track of the wanted KPIs.

12. Hubspot Marketing Hub is described as all-in-one inbound marketing software that keeps your campaigns in a single place and helps you attract, convert, and get a satisfactory ROI.

13. Ahrefs is a powerful content analytics tool that helps you explore keywords, check out relevant backlinks, and new website opportunities to grow. 

14. CustomerSure is a helpful customer experience software for measuring NPS, CSAT, and CES. Furthermore, it comes with an intuitive dashboard, you can improve client loyalty, data retention, and develop customer-focused products.

15. Facebook IQ is part of Facebook for Business platform consisting of consumer behaviour and marketing real data series and reports based on real people insights.

16. NGDATA is an AI customer data platform that provides real-time data on every client and captures insights from many channels.

Email Marketing and Social Media

17. Campaign Monitor is an email marketing software, enhanced with drag and drop functionality so you can optimize your campaigns with ease. Includes pre-built signup forms, data analytics panel and is integrated with the most popular apps.

18. Pardot is a data-driven automation tool that provides advanced marketing and sales analytics within customizable dashboards.

19. Buffer is one of the most popular social media analytics tools. You can publish content across various social channels while measuring their performance with reports and insights to grow your business.

20. NinjaCat represents a company that uses automated reports, tracks budgets, and KPIs to easily gain access to valuable data and insights on your marketing campaigns. It also uses many useful integrations for a full data report.

Human behavior is also influenced by several factors while navigating on a website: design, functionality. Best User Experience and User Interface practices must be respected if you want to keep your customers interested. For example, a complicated scheme of navigation on your homepage might result in high bounce rates and low time on page.

Streamline Your Sales Process with the Right Buyer Persona Profile

To summarize, just put yourself into your customer’s shoes. Use data-driven research for real information, and always ask for your customers’ feedback through interviews, surveys, or other ways. It’s important that you build a buyer persona that’s relevant to your brand and business. Furthermore, all your marketing efforts can provide helpful solutions your development team can implement and make your products better. OptinMonster has added some fully-filled-in templates for concrete buyer personas, which you also may find useful.

A high-energy passionate color, red has had its fair share of symbolism throughout history. From being incorporated as a sign of power to being gifted in flower bouquets, red can include different meanings. But, how do you use it to design a website or product? Let’s explore how to best approach using this bright color in your future endeavors.

The Origin and Meanings of Red

It was first used as a paint dye in caves. Red as a color has always been present in nature. The flames of a fire, the petals of a flower, each are a part of this beautiful hue. However, it was during the Renaissance that red began to grow. With aristocrats dyeing their clothes scarlet, it was seen as a symbol of power. 

During the 19th century, it took on a more significant role: a sign of revolution and anarchy. Whereas nowadays, red is seen as a feminine color. In fashion design, it is incorporated to portray sensuality and confidence. Let’s take a closer look at red’s primary meanings:

• Most traffic signs which indicate danger make use of red as a color. Whether it is high voltage markers, stop signs, or even traffic lights, the color immediately attracts attention. 
• The background or logo of an energy drink usually contains red as its primary color. Why is that? It’s because it’s a lively hue that promotes a sense of vitality.
• Martyrs are usually portrayed wearing red as a color of their sacrifice and bravery. This can also be noticed on flags during wars as it inspires the troops to march into battle.
• As a shade of seduction, women often wore red lipstick throughout the ages to encompass their youth. 

Red Color Schemes

There are many variants of red: purple reds, orange-reds, true reds, and dark reds. Each one has its own personality and appeal. With orange-reds, you get a brighter and livelier shade. Purple reds tend to be more feminine, while dark reds embody a rich and luxurious vibe. 

When designing a product or a website, there are a few rules you must keep in mind. Color Theory is essential to know which colors to use together and what they create. So, these are the most popular color combinations for red:

• A Monochromatic color scheme means different shades of the same color. When adopting this type of color palette, you make use of contrast between darker and brighter tones of red. 
• Using an analogous combination of colors means using the neighboring shades of red. Pink and orange are some of the friendly neighbors to our color.
• The color complementary to red is green. When paired up, they tend to symbolize Christmas and all its delights.
• Triadic uses neighboring colors to the complementary one for red, which are teal and yellow. This color palette has a retro-futuristic vibe.
• The split-complementary for red includes a lime-green and a blue shade of green. Combined, they make a refreshing pair.

For more inspiration regarding color palettes for red, check out Adobe CC, which lets you pick out the type of color combination needed.

Designing with Red

When you embark on a new project or website design, you need a plan. What is the primary purpose? This can be any number of things, such as trying to build trustworthiness or even constructing a brand image. The audience needs to receive the intended message upon first sight. Do it using color combinations that place your product’s meaning at the forefront. 

While reading about the various color schemes involving red, you might have already chosen something to convey your intent adequately. Now, it’s time to decide whether to make red the primary or accent color in your design. As an accent color, it thrives on highlighting objects, whereas as a primary color, it bathes every object in it. 

If you’re designing a website using WordPress, you need a template to build everything on the front-end. With Newspaper Theme, you get access to the tagDiv Composer, the frontend page builder that lets you drag and drop elements while constructing it. Let’s see how to use it to adjust your site’s colors.

Newspaper Theme in Red

Take a look at our basic tutorial for the front-end page builder if you’re new. Then open any page or template using tagDiv Composer. Whether you’ve installed a demo or created the entire website from the ground up, any element can be modified to fit into your chosen color palette. 

Click on an object to begin editing. Go to its Style or CSS tab to adjust colors of different headings, titles, descriptions, and even image overlays for posts. As a bonus, you can add a gradient or color blending mode to any article or image. Take a look at our helpful tutorial for more information.

When you’ve finished creating and incorporating a red color scheme, save your settings and continue for the rest of the website to create uniformity. 

Conclusions

As a highly-energetic color, red can be seen as both a symbol of power and enticement. Each meaning that is associated with red, can be easily adjusted with a color combination to fit your product. While developing and creating the visual appearance of your website, you need a strong plan in mind. Furthermore, it also has to incorporate the intent behind your project. If you follow your intuition, creativity, and the plan you come up with, you’re bound for success!

Show us your amazing red designs in the comment box below!